What A Stagnant Listing Really Costs You In Dallas

When trying to sell your home, a house that sits on the market for too long will only end up working against you. In our latest post, we will help you learn how to sell quickly, avoiding a dreaded stagnant listing.

When a house sits on the MLS of weeks or months at a time, the odds of it selling decrease astronomically. It will drop down the list of available properties, getting viewed by more and more people. When it sits stagnantly for a period of time, people will begin to assume there is something wrong with it. Even if it is great shape, properties that stay on the MLS for a long time often become overlooked. On the MLS and listing sites such as Zillow, prospective buyers can easily see price changes and how long it has been on the market. Repeatedly dropping your price can make you appear desperate, making people feel as if they can offer a low price and you will accept. Below, we offer some insight as to why your house isn’t selling and what you can do about it.

Why It’s Not Selling

Priced Too High

When a home is initially listed at a price that’s too high, it sets a barrier for potential buyers who might be interested. Over time, as the listing sits without much activity, it becomes what’s known as a stagnant listing, gradually slipping down the ranks of available properties. This decline in visibility means that even if the price is later adjusted to something more reasonable, the number of eyes on the listing may not increase significantly. Consequently, the longer the property remains in this stagnant listing state, the harder it becomes to attract a sufficient number of interested buyers. This can extend the selling process and potentially lead to further price adjustments in an effort to stimulate interest.

Bad Photos or Description

Any aspect of a bad listing or advertisement will make people look the other way. Quite often, you will see a listing with bad or limited photos. In order to have a successful listing, you should take the time to clean the clutter out of the house. Make sure there is a lot of light in the photos and even opt to bring in a professional when needed. Paying a little upfront will make a big difference in how your listing is received. You should also make sure the ad copy is on point. HIghlight the positive features and amenities of the house, being sure not to leave anything out.

Dark and Dreary

When prospective buyers come to view the house, it’s essential to create an inviting atmosphere rather than a gloomy one. Opening all the curtains and allowing as much natural light as possible to flood the space can make a significant difference. This bright and airy ambiance not only enhances the overall appeal of the home but also makes potential buyers feel more comfortable and at ease. Instead of feeling confined and uncomfortable, they’ll appreciate the openness and warmth of the environment, which can positively influence their perception of the property. Ensuring such features are highlighted can also help prevent the listing from becoming stagnant, attracting more interest and potential buyers.

Major Repairs Required

Many lenders may hesitate to approve loans for individuals seeking to purchase properties in need of significant repairs. If your property is in a state of disrepair or requires substantial cosmetic enhancements, pursuing a direct sale could be a more practical approach. By opting for a direct sale, you can bypass the challenges associated with securing financing for such properties. This not only streamlines the selling process but also increases the likelihood of attracting potential buyers who are willing to invest in a property in its current condition. Additionally, opting for a direct sale can help prevent your listing from becoming stagnant, ensuring a quicker turnaround and a smoother selling experience. By actively marketing your property to buyers interested in renovation projects, you can avoid the delays and uncertainties often associated with traditional listings.

What A Stagnant Listing Is Costing You

The longer your listing sits idly, the more the house ends up costing you. You will be sinking money into the house for continued expenses such as utility bills, homeowners insurance, and property taxes. Additionally, you will have to consider the time and money you put into the house getting it ready for the MLS, sometimes all for naught. Moreover, with a stagnant listing, these costs can accumulate over time, adding to the financial burden of owning the property. It’s crucial to act swiftly to avoid prolonged vacancy periods that can lead to further expenses and diminish your potential returns on investment.

What You Can Do About It

Avoid The MLS Altogether

Many people in Dallas and across the country are opting to sell their homes to buyers directly, especially when faced with the challenges of a stagnant listing. This process frees them from commissions, repair costs, and the uncertainty of when the house will sell. At Higher Home Buyer, we are a team of direct buyers who can make an offer on your house almost immediately, alleviating the stress of a prolonged listing. There is never any obligation. If you have tried to sell in the past without any luck, or if you simply want to sell without any cost or waiting, a direct sale is an option you should seriously consider to avoid the pitfalls of a stagnant listing and ensure a smoother selling process.

Upgraded Marketing

If you decide to relist the property, especially after experiencing a stagnant listing, you may opt to take a different approach the second (or third) time around. It’s essential to do it right this time. Consider investing in a professional photographer or videographer to showcase your home in the best light possible. Paying for featured and upgraded online listing options can also significantly boost visibility and attract more potential buyers. It’s crucial to take proactive steps to quickly get your house in front of as many people as possible to avoid further delays and ensure a successful sale.

Set The Price Right From Day One

Nothing can destroy a great listing faster than an unrealistic price. People will immediately assume the house is out of their league or that you don’t know what you are doing. Either way, your listing won’t be taken seriously. By pricing it right from the start, you will have a better chance of attracting prospective buyers and selling the house in as little time as possible.

Do you have a house you want to sell in the Dallas area? Whether or not you have tried to list the home in the past, we can help you avoid the waiting, hassles, and costs of a traditional MLS listing. Find out what a direct sale can mean for you! We always make fair and honest offers for Dallas houses!